KIFGO INVESTMENT DECK
KIFGO is a specialized global marketplace designed to connect Sri Lankan artisans, manufacturers, and SMEs directly with international buyers.
By combining a verified marketplace, integrated logistics, and fair-trade economics, KIFGO enables local creators to reach global markets while preserving cultural authenticity and maximizing seller earnings.
Mission
To become the definitive global gateway for Sri Lankan heritage products.
Vision
Empower thousands of artisans and SMEs by transforming traditional commerce into scalable digital businesses.
A Fragmented & Inefficient Market
Supply-Side Challenges
Sri Lankan artisans and SME manufacturers create world-class products but face major barriers to growth:
- Over 85% lack access to international distribution channels.
- Middlemen capture up to 40% of profit margins.
- Existing digital platforms are difficult for traditional artisans to use.
- Limited access to global logistics and export infrastructure.
Demand-Side Challenges
Global consumers increasingly seek authentic cultural products but struggle to find trusted sources.
- Authentic Sri Lankan products are difficult to verify online.
- International shipping costs are high and often unreliable.
- Limited visibility of local brands in global marketplaces.
The KIFGO Platform Ecosystem
An end-to-end marketplace built specifically to digitize and scale Sri Lankan commerce globally.
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Verified Marketplace
Curated storefronts, handmade products, vintage collections, and SME manufacturing goods. -
Integrated Global Logistics
Cross-border shipping, real-time tracking, customs support, and lower shipping costs through aggregation. -
Creator Empowerment
Fair commission structure, sellers retain 80–90% of margins, direct customer relationships, and transparent earnings.
Flywheel Effect
More Sellers Richer Product Catalog
Lower Logistics Costs More Buyers
Built for Scale
Headless Commerce Infrastructure
Modern React / Next.js frontend supported by scalable microservice architecture.
Benefits: Faster loading speeds, improved customer experience, global scalability, and flexible integrations.
Localization Engine
Multi-currency support, regional pricing, auto-translated storefronts, and market-specific experiences for US, EU, and Australia.
AI Discovery Engine
Proprietary recommendation system designed to match niche products to buyer interests, increase Average Order Value (AOV), improve Customer Lifetime Value (LTV), and enhance product discoverability.
A Massive Untapped Market
Global handmade products market growing at approximately 11% CAGR through 2028.
Sri Lankan eCommerce market projected to exceed $3.2B+ by 2029 with over 8M digital users.
Year 3 target requiring less than 0.1% penetration of the available market.
Sri Lanka remains an early-stage digital economy, creating significant opportunities for niche vertical marketplaces focused on authentic cultural, handmade, and heritage products.
(Sri Lanka): $2.7B+
50M-70M LKR
Diversified High-Margin Revenue Streams
Income
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Core Commissions
10%–20% commission per transaction -
Listing Fees
Flat fee per item posted on marketplace -
Advertising
Sponsored products & promoted advertising ads -
Logistics Margin
15%–25% margin on aggregated shipping services -
Premium Subscriptions
Tiered monthly plans for seller analytics & tools
Expenses
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Technology
Server hosting, database management, and paid APIs -
Marketing
Digital ad spend to acquire buyers & sellers globally -
Team
Salaries for core platform engineering, support, & sales -
Processing
Payment gateway integration & transaction processing fees -
Operations
Legal counsel, compliance, and fraud protection services
Strong Momentum Prior to Public Launch
Marketplace Growth
30+ artisans currently waitlisted. Acquired organically with zero marketing spend.
Logistics Network
4 logistics partnerships secured. Established baseline shipping margins.
Product Development
90% MVP completed. Core platform deployed. Quality assurance testing underway.
18-Month Roadmap
Foundation
MVP & Local Launch- Launch MVP platform
- Onboard first 100 sellers
- Launch SL marketplace
- Begin buyer acquisition
Expansion
Mobile & Domestic Scale- Launch SL Mobile Apps
- Expand Sri Lankan Merchant Base
- Integrated Domestic Courier Network
Scale
AI & Wholesale Hub- AI discovery engine
- B2B wholesale launch
- Expand global buyer base
Defensibility
Market Leadership- Scale to 500+ sellers
- Launch KIFGO Originals
- Series A preparation
International
Cross-Border Launch- Launch US & UK hubs
- Cross-border commerce beta
- Global marketing campaigns
Global Scale
Series A & Leadership- Series A round closed
- Launch 5+ global hubs
- Exceed 2000+ sellers
Capital Efficient Growth
Monthly Burn Rate
- Core Engineering & Hosting 50k LKR
- Marketing & Customer Acquisition 325k LKR
- Core Team Operations 300k LKR
- Logistics & Administration 50k LKR
- Contingency 100k LKR
- Total Monthly Burn 825k LKR
Projected GMV Growth
Conservative projections based on increasing seller adoption and growing international demand.
Raising LKR 8 Million
Seed Round • Investment Offered: 10% Equity
Use of Funds
Marketing & Growth
Customer acquisition, brand awareness, and international market expansion.
Product & Technology
Mobile applications, AI recommendation engine, and platform scalability.
Operations & Team
Strategic hires, logistics operations, and legal and compliance functions.
Our Defensible Moat
Our Unfair Advantages
Authenticity Guarantee
Global marketplaces are plagued by mass-produced products. We guarantee 100% verified Sri Lankan origin and cultural authenticity.
Logistics Advantage
Deep integration with local logistics providers reduces export costs and ensures lower delivery costs than global players.
Seller-First Platform
Hyper-localized onboarding in Sinhala and Tamil removes barriers for traditional artisans and bridges the digital literacy gap.
Empowering Communities & Preserving Culture
Economic Empowerment
KIFGO supports sustainable income generation for local communities.
- 70% female artisan participation
- Increased rural economic activity
- Fair-trade earnings for creators
Cultural Preservation
Digitally preserving and commercializing traditional Sri Lankan crafts for future generations.
The Team Behind KIFGO
Jeyaram Uthayachandran
Founder
Entrepreneur focused on building digital ecosystems that connect traditional craftsmanship with global markets.
Keerthana Dharshan
Chief Executive Officer
Operations and growth leader specializing in cross-border logistics, marketplace development, and artisan empowerment.